PDF Version DemoHow much Marketo Certified Expert MCE Exam Cost
The price of the Marketo Certified Expert, MCE exam fee is 225 USD.
Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf
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How to book the Marketo Certified Expert MCE Exam
These are the following steps for registering for the Marketo Certified Expert, MCE exam.
- Step 1: Log into your account at Pearson VUE
- Step 2: Select Proctored Exams and enter the exam number, Marketo Certified Expert, MCE.
- Step 3: Follow the prompts to register.
Marketo MCE Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Email, Landing Pages & Personalization | 16% | - Asset creation, templates and tokens - A/B testing and champion/challenger campaigns - Progressive profiling and personalization |
| Lead & Data Management | 20% | - Database segmentation and smart lists - Lead lifecycle, status transitions and scoring - Data quality, deduplication and imports |
| System Administration & Integrations | 18% | - Field management and configuration - CRM sync and platform integrations - User roles, permissions and workspace settings |
| Program Fundamentals & Campaign Execution | 30% | - Engagement programs and nurture streams - Program types, channels, statuses and progression - Smart campaign triggers, filters and flow logic |
| Reporting & Analytics | 16% | - Standard and custom report types - Program performance and revenue cycle analytics - Attribution models and dashboard interpretation |
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